{"id":235,"date":"2022-06-28T14:57:44","date_gmt":"2022-06-28T14:57:44","guid":{"rendered":"https:\/\/www.getstoryshots.com\/books\/essentialism-summary\/"},"modified":"2025-03-20T11:56:38","modified_gmt":"2025-03-20T11:56:38","slug":"essentialism-summary","status":"publish","type":"post","link":"https:\/\/www.getstoryshots.com\/ar\/books\/essentialism-summary\/","title":{"rendered":"\u0645\u0644\u062e\u0635 \u0643\u062a\u0627\u0628 \u0627\u0644\u062c\u0648\u0647\u0631\u064a\u0629 | \u062c\u0631\u064a\u062c \u0645\u0627\u0643\u064a\u0648\u0646"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">The Disciplined Pursuit of Less<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\">1-Sentence Summary of Essentialism<\/h2>\n\n\n\n<p>Essentialism is a disciplined, systematic approach for determining where our highest point of contribution lies, then making execution of those things almost effortless<\/p>\n\n\n\n<iframe frameborder=\"0\" height=\"200\" scrolling=\"no\" src=\"https:\/\/playlist.megaphone.fm?e=PARSIDA9201911484&amp;light=true\" width=\"100%\"><\/iframe>\n\n\n\n<p>Life gets busy. Has&nbsp;<a href=\"https:\/\/amzn.to\/2JVHzd3\" target=\"_blank\" rel=\"noopener\">Essentialism<\/a>&nbsp;been gathering dust on your bookshelf? Instead, pick up the key ideas now. We\u2019re scratching the surface in this Essentialism book summary. If you don\u2019t already have this New York Times bestseller, order it <a href=\"https:\/\/geni.us\/essentialism-book-\" data-type=\"URL\" data-id=\"https:\/\/geni.us\/essentialism-book-\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">here<\/a>&nbsp;or get the&nbsp;<a href=\"https:\/\/geni.us\/essentialism-audiobook\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">audiobook for free<\/a>&nbsp;to learn the juicy details and support Greg McKeown.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Introduction<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201c[Essentialism]&nbsp;is a timely, essential read for anyone who feels overcommitted, overloaded, or overworked.\u201d <\/p>\n<cite>\u2014 Adam Grant, #1 New York Times bestselling author of <a href=\"https:\/\/www.getstoryshots.com\/books\/originals-summary\/\" data-type=\"post\" data-id=\"48097\">Originals<\/a> and <a href=\"https:\/\/www.getstoryshots.com\/books\/think-again-summary\/\" data-type=\"post\" data-id=\"50321\">Think Again<\/a><\/cite><\/blockquote>\n\n\n\n<p>Are you trying to block out the noise and live your life with the absolute necessities?<\/p>\n\n\n\n<p>If so, you aren\u2019t the only one. Essentialism has become the new minimalism, and more people are picking it up.<\/p>\n\n\n\n<p>With the rise of social media and the build-up of toxic productivity culture (or hustle porn), we\u2019re looking for an escape. Luckily, Essentialism by Greg McKeown gives us that escape. <strong>Essentialism is a systematic, disciplined method for identifying our greatest areas of contribution and for making those activities nearly effortless.<\/strong><\/p>\n\n\n\n<p>In his book, Essentialism, Greg McKeown crosses philosophical theory with education theory to discuss how practicing essentialism can transform our lives.&nbsp;<\/p>\n\n\n\n<p>Join us to learn more about the book and whether you agree or disagree with its key insights.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cEntrepreneurs succeed when they say \u2018yes\u2019 to the right project, at the right time, in the right way. To accomplish this, they have to be good at saying \u2018no\u2019 to all their other ideas. Essentialism offers concise and eloquent advice on how to determine what you care about most, and how to apply your energies in ways that ultimately bring you the greatest rewards.\u201d <\/p>\n<cite>\u2014 Reid Hoffman, co-founder of LinkedIn<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">About Greg McKeown<\/h2>\n\n\n\n<p>Greg McKeown is a writer, public speaker, and leadership and business strategist born in London. He graduated with an MBA degree from Stanford University after completing his undergraduate studies in communications and journalism at Brigham Young University.<\/p>\n\n\n\n<p>Through his work with businesses around the world, McKeown <a href=\"https:\/\/gregmckeown.com\/about\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">focuses on essentialism<\/a>. He helps companies eliminate extra noise by focusing only on what matters.<\/p>\n\n\n\n<p>Famous for his minimalistic strategy, McKeown\u2019s fame skyrocketed as a public figure when he started speaking on essentialist living and how it helped him professionally and personally.<\/p>\n\n\n\n<p>With his professional experience and knowledge, McKeown has earned several honors. Most notably, the World Economic Forum inducted him into the Forum of Young Global Leaders in 2012.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #1: Design a Place to Escape<\/h2>\n\n\n\n<p>First and foremost, you need a place to escape. Whatever place we choose will be our safe space.<\/p>\n\n\n\n<p>These days, finding a space that\u2019s your own is challenging. You\u2019ll have to design it purposefully to make it happen.<\/p>\n\n\n\n<p>As you\u2019re choosing your space, you should be picky. Your area needs to be good enough to help you focus while completing your daily tasks.<\/p>\n\n\n\n<p>Not just any space will do.<\/p>\n\n\n\n<p>To focus correctly, we require a space that will support us. If you can\u2019t concentrate in a busy room, don\u2019t pick a busy room. If you need color on the walls, make it happen.<\/p>\n\n\n\n<p>Having the right room for you will improve creativity while boosting productivity. With that in mind, it may take a while to build the space you want to use for your personal and professional projects.<\/p>\n\n\n\n<p>The space that you decide on could be your home, the local coffee shop, your office, or somewhere else. There are no rules for what it has to look like or what it needs to be.<\/p>\n\n\n\n<p>It\u2019s your job to design your private room how you want to.<\/p>\n\n\n\n<p>All you need to do is make sure you can think freely in the space. The room you choose should allow you to achieve your dreams without cluttering reality.<\/p>\n\n\n\n<p>Finding your get-away room may be the first step to achieving what you want in life. Start thinking about what kind of vibe would motivate you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #2: Essentialists Have More Options Than Non-Essentialists<\/h2>\n\n\n\n<p>McKeown battles the widespread belief that essentialism leads to fewer options in life. He argues the opposite.<\/p>\n\n\n\n<p>Non-essentialists get excited by many things, leading them to react to everything in life. These individuals become distracted by their pursuit of anything and everything. However, they don\u2019t have the opportunity to explore all of these things. As a result, they end up exploring less often than essentialists do.<\/p>\n\n\n\n<p>Essentialists go all out for the things that light a fire within them. They don\u2019t focus on things that they care little about.<\/p>\n\n\n\n<p>So, essentialists have more time to explore the things they\u2019re in love with.&nbsp;<\/p>\n\n\n\n<p>To make time for exploration, you must use the private room you\u2019ve created. McKeown points to geniuses like Newton who quarantined inside his home for a year during the Great Plague. During this time, he formulated gravitational theory and became a famous mathematician.<\/p>\n\n\n\n<p>We may need time and space to make some of our most significant discoveries. Spending time in this space may be the only way that we can unleash our creative minds.<\/p>\n\n\n\n<p>As we venture deeper into essentialism, we need to spend time in our private rooms focusing on what we care about most.<\/p>\n\n\n\n<p>Why would we spend our Saturday learning about something we only care 10% about? McKeown challenges us to follow the 90% rule. We should only put our energy towards things we care for at least 90%.<\/p>\n\n\n\n<p>Only then can we become masters in what we want to know about.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #3: If It Isn\u2019t a Clear Yes, Then It\u2019s a Clear No<\/h2>\n\n\n\n<p>McKeown picks apart our decision-making processes. Like the rest of us, he knows how indecisive we can be.<\/p>\n\n\n\n<p>Often, we fall somewhere between \u2018yes\u2019 and \u2018no\u2019 on decisions we need to make. We want to avoid saying \u201cyes\u201d but we don\u2019t want to rule it out either for fear of missing out altogether.<\/p>\n\n\n\n<p>We should stop this back and forth. We should decide whether to say \u201cyes\u201d or \u201cno\u201d, unequivocally.&nbsp;<\/p>\n\n\n\n<p>We can\u2019t keep deciding on things half-heartedly. We\u2019re either in or out. There\u2019s no in-between with essentialism.<\/p>\n\n\n\n<p>If you aren\u2019t saying \u2018yes,\u2019 you\u2019re saying \u2018no\u2019. It\u2019s <em>that<\/em> simple.<\/p>\n\n\n\n<p>We should also reconstruct the way we approach our decisions. Others may tempt us to say \u201cyes\u201d to everything if we have to decide on one answer.<\/p>\n\n\n\n<p>Ask yourself these questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What am I deeply passionate about?<\/li>\n\n\n\n<li>What taps into my talent?<\/li>\n\n\n\n<li>What meets a significant need in the world?<\/li>\n<\/ul>\n\n\n\n<p>Applying more rigid criteria to our decision-making process will make it more likely for us to pick higher-level choices. If we challenge how we think about a question, we\u2019re more likely to get a straight answer.<\/p>\n\n\n\n<p>If someone asks you to do something you\u2019re not interested in, your answer should be \u201cno.\u201d If someone asks you to do something that doesn\u2019t fit your talents, the answer should be \u201cno\u201d.<\/p>\n\n\n\n<p>Looking at things through a binary lens can help you decide faster. It also frees up time for things that matter to you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #4: Define Your Purpose in Life<\/h2>\n\n\n\n<p>Our life purpose seems to be the main plot for every self-help book out there. But that\u2019s because it\u2019s the most important thing you can do to help yourself discover who you are.<\/p>\n\n\n\n<p>Find your life purpose, so you can work on that <em>one<\/em> thing. If you know that there\u2019s one thing for you to do, why would you work on anything but that one thing for the rest of your life?<\/p>\n\n\n\n<p>Many people find it helpful to create a mission statement for their lives. It may take a while to make, but this mission statement can help guide your decisions.<\/p>\n\n\n\n<p>For example, your mission statement may be to help people live their lives to the max. With this mission in mind, you can decide what is and isn\u2019t worth your time.<\/p>\n\n\n\n<p>If you\u2019re following this mission statement and someone wants you to help them start a soda company, you may find that this doesn\u2019t align with your goals. So, you\u2019d say no to the opportunity and keep moving until the right opportunity comes along.<\/p>\n\n\n\n<p>As you\u2019re practicing decision-making this way, you may find that you\u2019re saying \u2018no\u2019 more often than \u2018yes\u2019, but that\u2019s the point. You want to minimize the number of things you\u2019re focusing on, so you can give more energy to a smaller list of things.<\/p>\n\n\n\n<p>Putting ten items on your plate instead of forty can make a big difference. You\u2019ll be able to give more of yourself to the things that matter.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #5: Become A CEO of Your Life<\/h2>\n\n\n\n<p>McKeown asks you to become a CEO, but he isn\u2019t talking about heading your own business (unless that\u2019s your end goal in life). Quoting Jack Dorsey, the co-founder of Twitter, he asks us to become <em>Chief Editing Officers<\/em> in our own lives.<\/p>\n\n\n\n<p>Chief Editing Officers are constantly assessing situations, cutting out unnecessary junk, and focusing on things that make sense.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9COnly+a+few+things+really+matter.+I+can+do+anything+but+not+everything.%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cOnly a few things really matter. I can do anything but not everything.\u201d &#8211; Greg McKeown #essentialism #books<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9COnly+a+few+things+really+matter.+I+can+do+anything+but+not+everything.%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>That\u2019s what you have to do in your life.<\/p>\n\n\n\n<p>While discussing Chief Editing Officers, McKeown\u2019s business background comes out. Quoting Jack Dorsey, the founder and former CEO of Twitter, he says that the primary job of a CEO in business is to be a Chief Editing Officer.<\/p>\n\n\n\n<p>First, CEOs must consider trade-offs and what each would mean for an organization. We must think about potential exchanges and how they would better or worsen our lives.<\/p>\n\n\n\n<p>Often, we ignore these trade-offs. We don\u2019t think about how making other decisions may positively affect our lives.<\/p>\n\n\n\n<p>Imagine if a business did this. Ignoring trade-offs could be detrimental and perhaps deadly for any business.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CEssentialists+see+trade-offs+as+an+inherent+part+of+life%2C+not+as+an+inherently+negative+part+of+life.+Instead+of+asking%2C+%E2%80%9CWhat+do+I+have+to+give+up%3F%E2%80%9D+they+ask%2C+%E2%80%9CWhat+do+I+want+to+go+big+on%3F%E2%80%9D+The+cumulative+impact+of+this+small+change+in+thinking+can+be+profound.%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cEssentialists see trade-offs as an inherent part of life, not as an inherently negative part of life. Instead of asking, \u201cWhat do I have to give up?\u201d they ask, \u201cWhat do I want to go big on?\u201d The cumulative impact of this small change in thinking can be profound.\u201d &#8211; Greg McKeown #essentialism #books<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CEssentialists+see+trade-offs+as+an+inherent+part+of+life%2C+not+as+an+inherently+negative+part+of+life.+Instead+of+asking%2C+%E2%80%9CWhat+do+I+have+to+give+up%3F%E2%80%9D+they+ask%2C+%E2%80%9CWhat+do+I+want+to+go+big+on%3F%E2%80%9D+The+cumulative+impact+of+this+small+change+in+thinking+can+be+profound.%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p><\/p>\n\n\n\n<p>As essentialists, we have to consider trade-offs constantly. We\u2019re aiming to maximize our lives using our interests. So, we have to consider what we want to give up to accommodate those interests in our lives.<\/p>\n\n\n\n<p>Second, we must be ready to pivot our direction as new obstacles present themselves. If we\u2019re planning to meet Goal A, we might have four smaller goals to accompany it.<\/p>\n\n\n\n<p>But what happens if one of those goals falls through? In the proper CEO way, we need to remove or revise it and then keep moving.<\/p>\n\n\n\n<p>This life editing is a natural part of essentialism. We must get used to cutting, revising, and correcting throughout our lives.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #6: Get Enough Sleep<\/h2>\n\n\n\n<p>Getting enough sleep may seem out of the blue, but McKeown drives this point home more than once. Sleep is essential to essentialism.<\/p>\n\n\n\n<p><a href=\"https:\/\/healthysleep.med.harvard.edu\/healthy\/matters\" target=\"_blank\" rel=\"noreferrer noopener\">Sleep is the dividing factor<\/a> between talented people who do and don\u2019t get the work done. If you aren\u2019t getting enough sleep, you are unlikely to be as productive as you want to be.<\/p>\n\n\n\n<p>Whether we get all of our sleep at night or break up our rest into two long naps, we need to get enough deep sleep to help us drive ourselves through the day.<\/p>\n\n\n\n<p>Getting enough sleep isn\u2019t just about getting 7-9 hours a night. We need to get <em>quality<\/em> sleep for those hours to count.<\/p>\n\n\n\n<p>Sleeping 10 hours in one night will do nothing if only one of them is a quality hour of sleep.<\/p>\n\n\n\n<p>To track your sleep quality, consider investing in a <a href=\"https:\/\/geni.us\/smartwatch-sleep\" target=\"_blank\" rel=\"noreferrer noopener\">smartwatch<\/a>. Smartwatches can track your sleep cycles and help you determine how to improve your sleep quality. These watches and their accompanying sleep apps can look at your heart rate drop, deep sleep, total sleep, restlessness, and more.&nbsp;<\/p>\n\n\n\n<p>Having this data can help us determine how to enhance our sleep in the future.&nbsp;<\/p>\n\n\n\n<p>You may need to sleep earlier, sleep in later, try a nightly routine, or keep your phones away from your beds.&nbsp;<\/p>\n\n\n\n<p>The next time you think about your daily routines, add enough sleep to your schedule.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #7: Make a Daily Routine<\/h2>\n\n\n\n<p>Essentialism is about everyday progress. It\u2019s the small steps that lead toward significant differences. We have to be patient enough to wait for the improvement to happen.<\/p>\n\n\n\n<p>The only thing that matters is that you\u2019re making forward progress towards the things you want to do. No one said that we have to finish our entire to-do list today.<\/p>\n\n\n\n<p>Essentialists <a href=\"https:\/\/www.thespruce.com\/how-to-create-a-daily-routine-2648007\" target=\"_blank\" rel=\"noopener\">design daily routines<\/a> that yield more significant results in a shorter time. They still work as hard as others, but deliver better results. Between their motivation and time management, essentialists can do more than non-essentialists.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CTo+discern+what+is+truly+essential+we+need+space+to+think%2C+time+to+look+and+listen%2C+permission+to+play%2C+wisdom+to+sleep%2C+and+the+discipline+to+apply+highly+selective+criteria+to+the+choices+we+make.%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cTo discern what is truly essential we need space to think, time to look and listen, permission to play, wisdom to sleep, and the discipline to apply highly selective criteria to the choices we make.\u201d &#8211; Greg McKeown #essentialism #books<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CTo+discern+what+is+truly+essential+we+need+space+to+think%2C+time+to+look+and+listen%2C+permission+to+play%2C+wisdom+to+sleep%2C+and+the+discipline+to+apply+highly+selective+criteria+to+the+choices+we+make.%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>As you\u2019re creating your daily routine, you may run into a problem here or there. If this happens, it\u2019s time to pivot. When we run into roadblocks, it\u2019s a sign that something isn\u2019t working. These obstacles may mean we need to shift our focus to something else or change how we view the problem.<\/p>\n\n\n\n<p>If you\u2019re scheduling your work time in the morning, and you\u2019re too tired to get anything done, you may need to reschedule for the evening. Or, you may need to evaluate your sleep patterns.<\/p>\n\n\n\n<p>If you\u2019re scheduling family time in the morning but aren\u2019t available because you\u2019re so tired from the night before, shift your time to give yourself positive time for both things.<\/p>\n\n\n\n<p>For most people, daily routines shift with the day of the week, the season of the year, or the time of life they\u2019re in.<\/p>\n\n\n\n<p>It\u2019s likely that we\u2019re going to have to make these shifts, too. That\u2019s okay.<\/p>\n\n\n\n<p>Living as essentialists gives us the flexibility we need to make these changes. As long as we\u2019re focusing on the things that light our fire, we\u2019re doing right by ourselves.<\/p>\n\n\n\n<p>That said, make changes as you need to make them. Don\u2019t waste time on things that don\u2019t fit your lifestyle.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #8: Use a Zero-Based Ownership and Budgeting Model<\/h2>\n\n\n\n<p>The Zero-Based Ownership and Budgeting Model is an essentialist way to look at how we do things. It\u2019s another way McKeown brings his business experience into Essentialism.<\/p>\n\n\n\n<p>Think about things that you might not have done. Ask yourself these questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If you didn\u2019t already own an item, would you still buy it?<\/li>\n\n\n\n<li>If you didn\u2019t already invest money and energy into a project, would you continue supporting it?<\/li>\n\n\n\n<li>If you didn\u2019t already spend time on a relationship, would you restart that relationship today?<\/li>\n<\/ul>\n\n\n\n<p>This zero-based approach can help us determine whether we\u2019re spending our time, money, and effort on the right things.<\/p>\n\n\n\n<p>Look around your house. If you didn\u2019t spend money on certain items, would you still have them?<\/p>\n\n\n\n<p>Look around at your life. If you didn\u2019t spend time with certain people, would you still keep in touch with them?<\/p>\n\n\n\n<p>Look around at your job. If you didn\u2019t spend energy on a project, would you still continue working on it?<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CThe+killer+question%3A+%E2%80%9CIf+I+didn%E2%80%99t+already+own+this%2C+how+much+would+I+spend+to+buy+it%3F%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cThe killer question: \u201cIf I didn\u2019t already own this, how much would I spend to buy it?\u201d &#8211; Greg McKeown #essentialism #books<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CThe+killer+question%3A+%E2%80%9CIf+I+didn%E2%80%99t+already+own+this%2C+how+much+would+I+spend+to+buy+it%3F%E2%80%9D+-+Greg+McKeown+%23essentialism+%23books&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>It may be tough to remove our emotional involvement from items, relationships, and projects, but it\u2019s important. It can help us clean up our lives and focus on what matters most.<\/p>\n\n\n\n<p>We shouldn\u2019t keep diverting attention to where our focus isn\u2019t meant to be. If we fill our lives with these unnecessary things, we\u2019re cluttering our minds and souls.<\/p>\n\n\n\n<p>Moving forward, we have to consume intentionally and analyze our lives with clarity. The Zero-Based Ownership and Budgeting Model empowers us to look deeper into our lives and keep only what\u2019s meant to be there.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #9: Set Clear Boundaries<\/h2>\n\n\n\n<p>To practice essentialism, we need clear boundaries. How are we going to remove things from our lives if we aren\u2019t willing to set boundaries around our wants?<\/p>\n\n\n\n<p>It\u2019s critical to note that setting these boundaries does not make us egoists or individualists. Rather, they make us respectable and help us regain power over our own lives.<\/p>\n\n\n\n<p>Unfortunately, saying \u2018no\u2019 is a weak spot for many of us. Prior generations have taught us to do what\u2019s expected and to let no one down.<\/p>\n\n\n\n<p>While it\u2019s great to help people out, it\u2019s not so great if that detracts from our lives.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Setting boundaries is a fairly new thing for our generation. So, it\u2019s not surprising that you may not understand how to do so.<\/p>\n\n\n\n<p>Setting clear boundaries is the only way to liberate yourself from things that don\u2019t fulfill your life.<\/p>\n\n\n\n<p>If there\u2019s someone who always expects you to be available for them, it\u2019s time to put an end to it. You deserve more than being bossed around by someone else.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CIf+you+don%E2%80%99t+prioritize+your+life%2C+someone+else+will.%E2%80%9D+%E2%80%94+Greg+McKeown+%23essentialism&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cIf you don\u2019t prioritize your life, someone else will.\u201d \u2014 Greg McKeown #essentialism<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CIf+you+don%E2%80%99t+prioritize+your+life%2C+someone+else+will.%E2%80%9D+%E2%80%94+Greg+McKeown+%23essentialism&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>Set clear boundaries ahead of such situations. If you know what your boundaries are ahead of time, you can choose your answer ahead of the request.<\/p>\n\n\n\n<p>For example, let\u2019s say that one of your boundaries is that you don\u2019t work outside the hours of 8 AM to 5 PM Monday through Friday. If someone asks you to commit to a work activity on the weekend, your answer is no.&nbsp;<\/p>\n\n\n\n<p>The more you enforce these boundaries, the more confident you\u2019ll feel in standing up for the things you care about.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">StoryShot #10: Do Fewer Things Better<\/h2>\n\n\n\n<p>The number one lesson that we should learn after reading Essentialism is that we need to do fewer things better. This means that we should focus on a select number of things rather than trying to do everything at once.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CEssentialism+is+not+about+how+to+get+more+things+done%3B+it%E2%80%99s+about+how+to+get+the+right+things+done.+It+doesn%E2%80%99t+mean+just+doing+less+for+the+sake+of+less+either.+It+is+about+making+the+wisest+possible+investment+of+your+time+and+energy+in+order+to+operate+at+our+highest+point+of+contribution+by+doing+only+what+is+essential.%E2%80%9D+-+Greg+McKeown+%23essentialism&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cEssentialism is not about how to get more things done; it\u2019s about how to get the right things done. It doesn\u2019t mean just doing less for the sake of less either. It is about making the wisest possible investment of your time and energy in order to operate at our highest point of contribution by doing only what is essential.\u201d &#8211; Greg McKeown #essentialism<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CEssentialism+is+not+about+how+to+get+more+things+done%3B+it%E2%80%99s+about+how+to+get+the+right+things+done.+It+doesn%E2%80%99t+mean+just+doing+less+for+the+sake+of+less+either.+It+is+about+making+the+wisest+possible+investment+of+your+time+and+energy+in+order+to+operate+at+our+highest+point+of+contribution+by+doing+only+what+is+essential.%E2%80%9D+-+Greg+McKeown+%23essentialism&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>Think about your professional life. How many projects are you trying to take on at once? How many people depend on you to get these projects done, and how are you committing 100% to each of these projects?<\/p>\n\n\n\n<p>If you\u2019re taking on too much, it\u2019s likely that you\u2019re unable to give enough of yourself to anything.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CSometimes+what+you+don%E2%80%99t+do+is+just+as+important+as+what+you+do.%E2%80%9D+-+Greg+McKeown+%23essentialsim&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cSometimes what you don\u2019t do is just as important as what you do.\u201d &#8211; Greg McKeown #essentialsim<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CSometimes+what+you+don%E2%80%99t+do+is+just+as+important+as+what+you+do.%E2%80%9D+-+Greg+McKeown+%23essentialsim&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>You\u2019re likely making things up as you go along, hoping that everything will figure itself out.<\/p>\n\n\n\n<p>Now, think about your personal life. How many obligations do you have with your family and friends? What events are you planning to go to, and what things do you need to get done before those events?<\/p>\n\n\n\n<p>Between your professional life and your personal life, it\u2019s likely that you\u2019re stretching yourself too thin.&nbsp;<\/p>\n\n\n\n<p>We simply can\u2019t do and be everything to everyone.<\/p>\n\n\n\n<p>That\u2019s where essentialism comes in. This mindset and lifestyle give us a way to boil things down to what we want to focus on.<\/p>\n\n\n\n<p>Rather than becoming overwhelmed by the 20 things that we\u2019re trying to get done, we can live to the fullest by working on our five favorite things. These are the things that give us life and purpose.<\/p>\n\n\n\t\t<div class=\"ss-ctt-wrapper ss-ctt-style-4\" data-ss-post-id=\"235\" data-nonce=\"9af0627d7a\">\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CThe+reality+is%2C+saying+yes+to+any+opportunity+by+definition+requires+saying+no+to+several+others.%E2%80%9D-+Greg+McKeown+%23essentialism&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-tweet\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\u201cThe reality is, saying yes to any opportunity by definition requires saying no to several others.\u201d- Greg McKeown #essentialism<\/a>\n\n\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%E2%80%9CThe+reality+is%2C+saying+yes+to+any+opportunity+by+definition+requires+saying+no+to+several+others.%E2%80%9D-+Greg+McKeown+%23essentialism&#038;url=https%3A%2F%2Fwww.getstoryshots.com%2Far%2Fwp-json%2Fwp%2Fv2%2Fposts%2F235&#038;via=storyshots&#038;related=storyshots\" class=\"ss-ctt-link\" data-title=\"Click to Tweet\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t<span>Click to Tweet<\/span>\n\t\t\t\t<svg class=\"ss-svg-icon\" aria-hidden=\"true\" role=\"img\" focusable=\"false\" width=\"32\" height=\"32\" viewBox=\"0 0 24 24\"><path d=\"M18.244 2.25h3.308l-7.227 8.26 8.502 11.24H16.17l-5.214-6.817L4.99 21.75H1.68l7.73-8.835L1.254 2.25H8.08l4.713 6.231zm-1.161 17.52h1.833L7.084 4.126H5.117z\"><\/path><\/svg>\t\t\t<\/a>\n\n\t\t<\/div><!-- END .ss-ctt-wrapper -->\n\n\t\t\n\n\n<p>You\u2019ll also find that your outcomes become a lot better with an essentialist perspective. You\u2019re able to get the more important things done at a higher quality.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Final Book Summary and Review of Essentialism<\/h2>\n\n\n\n<p>You now know all there is to know about the essentialism philosophy.<\/p>\n\n\n\n<p>Essentialism by Greg McKeown describes a systematic discipline that can help us determine where we can contribute the most throughout our lives. By focusing on the things that we care about, we can make our lives more fulfilled and productive.<\/p>\n\n\n\n<p>Since we care significantly more about the things we\u2019re channeling our energy towards, we\u2019re more likely to complete related tasks almost effortlessly.<\/p>\n\n\n\n<p>If you\u2019re looking to simplify your life and cut out all the extra noise, Essentialism is a must-read.<\/p>\n\n\n\n<p>Here\u2019s a recap of the key insights of Essentialism for your review:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Design a place to escape.<\/li>\n\n\n\n<li>Essentialists have more options than non-essentialists.<\/li>\n\n\n\n<li>If it isn\u2019t a clear yes, then it\u2019s a clear no.<\/li>\n\n\n\n<li>Define your purpose in life.<\/li>\n\n\n\n<li>Become a CEO of your life.<\/li>\n\n\n\n<li>Get enough sleep.<\/li>\n\n\n\n<li>Make a daily routine.<\/li>\n\n\n\n<li>Use a zero-based ownership and budgeting model.<\/li>\n\n\n\n<li>Set clear boundaries.<\/li>\n\n\n\n<li>Do fewer things better.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Rating<\/h2>\n\n\n\n<p>We rate Essentialism book 4.2\/5. How would you rate Greg McKeown&#8217;s book based on our summary?<\/p>\n\n\n\n<div class=\"wp-block-yet-another-stars-rating-visitor-votes yasr-vv-block\"><!--Yasr Visitor Votes Shortcode--><div id='yasr_visitor_votes_692ed1980cc21' class='yasr-visitor-votes'><div class=\"yasr-custom-text-vv-before yasr-custom-text-vv-before-235\">Click to rate this book!<\/div><div id='yasr-vv-second-row-container-692ed1980cc21'\r\n                                        class='yasr-vv-second-row-container'><div id='yasr-visitor-votes-rater-692ed1980cc21'\r\n                                      class='yasr-rater-stars-vv'\r\n                                      data-rater-postid='235'\r\n                                      data-rating='4.1'\r\n                                      data-rater-starsize='32'\r\n                                      data-rater-readonly='false'\r\n                                      data-rater-nonce='69d0f2f310'\r\n                                      data-issingular='false'\r\n                                    ><\/div><div class=\"yasr-vv-stats-text-container\" id=\"yasr-vv-stats-text-container-692ed1980cc21\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\"\r\n                                   class=\"yasr-dashicons-visitor-stats\"\r\n                                   data-postid=\"235\"\r\n                                   id=\"yasr-stats-dashicon-692ed1980cc21\">\r\n                                   <path d=\"M18 18v-16h-4v16h4zM12 18v-11h-4v11h4zM6 18v-8h-4v8h4z\"><\/path>\r\n                               <\/svg><span id=\"yasr-vv-text-container-692ed1980cc21\" class=\"yasr-vv-text-container\">[Total: <span id=\"yasr-vv-votes-number-container-692ed1980cc21\">8<\/span> Average: <span id=\"yasr-vv-average-container-692ed1980cc21\">4.1<\/span>]<\/span><\/div><div id='yasr-vv-loader-692ed1980cc21' class='yasr-vv-container-loader'><\/div><\/div><div id='yasr-vv-bottom-container-692ed1980cc21' class='yasr-vv-bottom-container'><\/div><\/div><!--End Yasr Visitor Votes Shortcode--><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">PDF, Free Audiobook, Infographic and Animated Book Summary of Essentialism by Greg McKeown<\/h2>\n\n\n\n<p>To learn the details and action steps, get the audiobook <a href=\"https:\/\/geni.us\/essentialism-audiobook\" target=\"_blank\" data-type=\"URL\" data-id=\"https:\/\/geni.us\/essentialism-audiobook\" rel=\"noreferrer noopener\">for FREE.<\/a><\/p>\n\n\n\n<p>New to StoryShots? <a href=\"https:\/\/go.getstoryshots.com\/EFTB\">Download our top-ranking free app<\/a> to access the PDF, audiobook and animated versions of this summary of Essentialism.<\/p>\n\n\n\n<p>Got feedback? Comment below or tweet to us <a href=\"https:\/\/twitter.com\/storyshots\" target=\"_blank\" rel=\"noopener\">@storyshots<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Related Book Summaries<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.getstoryshots.com\/books\/deep-work-summary\/\">Deep Work<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getstoryshots.com\/books\/the-one-thing-summary\/\">The One Thing<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getstoryshots.com\/books\/the-4-hour-workweek-summary\/\">The 4-Hour Workweek<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getstoryshots.com\/books\/the-80-20-principle-summary\/\">The 80\/20 Principle<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getstoryshots.com\/books\/the-effective-executive-summary\/\" data-type=\"page\" data-id=\"366\">The Effective Executive<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.getstoryshots.com\/books\/digital-minimalism-summary\/\" data-type=\"post\" data-id=\"48536\">Digital 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Life<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u0627\u0644\u0633\u0639\u064a \u0627\u0644\u0645\u0646\u0636\u0628\u0637 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0642\u0644\u064a\u0644 \u0645\u0644\u062e\u0635 \u0645\u0646 \u062c\u0645\u0644\u0629 \u0648\u0627\u062d\u062f\u0629 \u0639\u0646 \u0627\u0644\u062c\u0648\u0647\u0631\u064a\u0629 \u0627\u0644\u062c\u0648\u0647\u0631\u064a\u0629 \u0647\u0648 \u0646\u0647\u062c \u0645\u0646\u0636\u0628\u0637 \u0648\u0645\u0646\u0647\u062c\u064a \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u064a\u0646 \u062a\u0643\u0645\u0646 \u0623\u0639\u0644\u0649 \u0646\u0642\u0637\u0629 \u0645\u0633\u0627\u0647\u0645\u0629 \u0644\u062f\u064a\u0646\u0627\u060c \u062b\u0645 \u062c\u0639\u0644 \u062a\u0646\u0641\u064a\u0630 \u062a\u0644\u0643 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u062f\u0648\u0646 \u062c\u0647\u062f \u062a\u0642\u0631\u064a\u0628\u064b\u0627 \u0627\u0644\u062d\u064a\u0627\u0629 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